Purpose

This course is a combination of what could be considered Art III and an Introduction to GraphicDesign.

As in Building Art Skills, there is an emphasis on drawing, homework sketches due each week, and a continuation of honing the student’s eye-hand coordination. Projects are designed to give students a taste of what a professional graphic designer might do.

Graphic design is largely done on the computer these days, but key concepts and skills are the same as they were before we had the computer. Thus, that’s where the emphasis will be ~ on grasping the concepts that make effective design, not on learning particular software.

The computer is an incredibly useful tool for design, and each student should have access to the internet and a computer at home. No computers will be needed in class. No special computer software will be required for this class.

• Could be considered Art III

• Projects require more time & concentration

• Emphasis on Graphic Design (commonly referred to as Commercial Art)

• Studies about letterforms

• Projects that emulate real world design jobs

• Thinking about the marketing behind a design

• Putting into practice the elements & principles of art